Privacy Policy

Your information privacy is important to us. We provide this Privacy Policy to explain

how we collect, use, protect, and disclose information and data when you use the

website on which this policy is posted (“Site”) and related services offered through the

Site (“Services”). This Privacy Policy applies to all users of the Site and Services.

This Privacy Policy is specific to this Site—it does not apply to any of our other websites

or other online or offline services provided by us.

BY USING THE SITE OR SERVICES, YOU ARE CONSENTING TO THIS PRIVACY

POLICY. PLEASE READ IT CAREFULLY.

1. Personal Information We Collect

We may collect the following categories and types of “Personal Information”:

● Contact Information: your first and last name, mailing address, email address,

and phone number;

● Other identifying information: IP address, social media usernames, passwords

and other security information for authentication and access;

● Financial Information: credit card, debit card and bank account information;

● Demographic information: gender, age, employment information and salary

information;

● Geolocation data;

● Internet or other electronic activity: your browsing and click history, including

information about how you navigate within our Site and Services and which

elements of our Site and Services you use the most;

● Commercial information: products or services purchased or viewed on our Site;

● Audio and visual information: your videos and photos; and

● Inferences drawn from the categories described above in order to create a profile

about you to reflect your preferences, characteristics, behavior and attitude.

2. How We Use Personal Information

We may use your Personal Information for the following categories of use:

● Transactional Purposes: We may use your contact information, financial

information, and commercial information to:

○ Receive, process, confirm, send and track your order, subscription or

registration;

○ Communicate with you about your order, subscription or registration; and

○ Process any subscription or registration you make to one of our Services.

 

● Analytical Purposes: We may use your other identifying information, internet

activity and browsing history, commercial information, demographic information,

and geolocation data to analyze preferences, trends and statistics.

● Marketing and Promotional Purposes: We may use your contact information,

commercial information, demographic information, internet or other electronic

activity, geolocation data and inferences to:

○ Inform you of our new products, services and offers;

○ Provide you with targeted advertising;

○ Run contests, promotions and sweepstakes,

○ Provide you with our loyalty program including earning points and

awarding and redeeming certificates; and

○ Provide you with other information from and about us, including

personalized marketing communications.

 

● Maintenance and Improvement of the Site and Services: We may use your

contact information, commercial information, and internet activity and browsing

history to:

○ Provide you with the Site and Services, including to send you alerts about

your account;

○ Handle your customer services requests; and

○ Help us diagnose technical and service problems and administer our

stores, the Site, and the Services.

 

● Review and content creation purposes: We may use your contact information,

commercial information, and audio and visual information to enable reviews of

our products and to display content that you have created and allowed us to

display on our Site and Services and on social media.

● Security and Fraud Prevention: We may use your contact information, other

identifying information, commercial information, internet activity and browsing

history, and inferences to protect the Site and services, our company, and others

and to prevent fraud, theft and misconduct.

● Legal and Other Requirements: We may use your personal information to comply

with legal requirements or when necessary to provide to our lawyers,

accountants or other advisors. We may also use your personal information for

other purposes for which you have consented to. This may include for a

secondary purpose that is related to a purpose for which we collected it, and for

which you would reasonably expect us to use your information for.

3. Sources of Personal Information

We may collect Personal Information from the following sources:

 

● We collect information directly from you. We may collect contact, demographic

and financial information directly from you including when you fill out a form on

our Site, sign up for communications from us, or ask us to contact you. The

information that we collect depends on the nature of your interactions with us.

● We collect information from our Service Providers. We collect information from

our Service Providers (defined below) that collect certain Personal Information

from or about you on our behalf, such as an analytics software or platform that

we use to measure and analyze traffic to the Site, the Services or interaction with

our ads. For example, our Service Providers may capture certain usage data to

provide and analyze a “session replay” of your activities on the Site, which allows

us to optimize the Site and the Services. The session replay may record, for

example, clicks, mouse movements, scrolling, typing, navigation through the Site

and the technical specifications of your device.

● We collect information from other third-party sources. We may also collect

information about you from third-party sources, including any information you

make publicly available on social media platforms or other online or offline

resources, or when you give us consent to link your account to a third-party

service or provider.

● We collect information from you passively. We may collect internet or other

electronic activity passively using tools like browser cookies. This activity is

further described in the Cookies and Advertising and Online Tracking sections

below.

4. Categories of Third Parties We Share Personal Information With

Service Providers

From time to time, we may establish a business relationship with other businesses

whom we believe trustworthy and who have confirmed that their privacy practices are

consistent with ours (“Service Providers”). For example, we may contract with Service

Providers to provide certain services, such as hosting and maintenance, data storage

and management, and marketing and promotions. We only provide our Service

Providers with the information necessary for them to perform these services on our

behalf. Each Service Provider must agree to use reasonable security procedures and

practices, appropriate to the nature of the information involved, in order to protect your

Personal Information from unauthorized access, use, or disclosure. Service Providers

are prohibited from using Personal Information other than as specified by us.

Our Affiliates

 

We may share Personal Information with businesses controlling, controlled by, or under

common control with us, where such affiliates or subsidiaries are acting as our Service

Provider, or where required by law.

Corporate Transactions

If we merge, are acquired, or are sold, or in the event of a transfer of some or all of our

assets, we may disclose or transfer Personal Information in connection with such

transaction.

Compliance with Laws and Law Enforcement

We cooperate with government and law enforcement officials and private parties to

enforce and comply with the law. We may disclose Personal Information and any other

information about you to government or law enforcement officials or private parties if, in

our discretion, we believe it is necessary or appropriate in order to respond to legal

requests (including court orders and subpoenas), to protect the safety, property, or

rights of our company or of any third party, to prevent or stop any illegal, unethical, or

legally actionable activity, or to comply with the law.

5. Cookies

We may use cookies (a small text file placed on your computer to identify your computer

and web browser) and may use anonymous identifiers (a random string of characters

that is used for the same purposes as a cookie). We may use cookies and other similar

technologies to analyze use of and improve the Site and Services and as described in

the Advertising and Online Tracking Section of this Privacy Policy. Most web browsers

are initially set up to accept cookies. You can reset your web browser to refuse all

cookies or to indicate when a cookie is being sent, however, certain features of the Site

or Services may not work if you delete or disable cookies. Some of our Service

Providers (defined below) may use their own cookies, anonymous identifiers, or other

tracking technology in connection with the services they perform on our behalf.

We may use Google Analytics on the Site and Services to analyze how users use the

Site and Services, and to provide advertisements to you on other websites. For more

information about how to opt out of having your information used by Google Analytics,

visit https://tools.google.com/dlpage/gaoptout/.

6. Advertising and Online Tracking

We may allow third-party companies to serve ads and collect certain information when

you visit the Site and Services. These companies may use certain information (e.g. click

stream information, web browser type, time and date, subject of advertisements clicked

 

or scrolled over) during your visits to the Site and other websites in order to provide

advertisements about goods and services likely to be of interest to you. These

companies typically use a cookie to collect this information. Our systems do not

recognize browser “Do Not Track” signals, but several of our Service Providers who

utilize these cookies on our Site enable you to opt out of targeted advertising practices.

To learn more about these advertising practices or to opt out of this type of advertising,

you can email us here. We also provide you with additional tools to opt out of marketing

from us. You can learn about this in the “Managing Your Information Preferences”

section of this Privacy Policy.

7. Managing Your Information Preferences

You can opt out of receiving marketing e-mails from us by following the link provided at

the bottom of all marketing e-mails you receive from us. You are able to opt out of

receiving marketing e-mails from us, however, you cannot opt out of receiving all

e-mails from us, such as e-mails about the status of your account.

8. Be Careful When You Share Information with Others

Please be aware that whenever you share information on any public area of the Site or

Services, that information may be accessed by others. In addition, please remember

that when you share information in any other communications with third parties, that

information may be passed along or made public by others. This means that anyone

with access to such information can potentially use it for any purpose, including sending

unsolicited communications. We cannot control and are not responsible for what such

third parties may do with your information, so you should exercise caution when

choosing to share it.

9. Security

We maintain physical, electronic, and procedural safeguards to help protect the

confidentiality and security of information transmitted to us. Personal information may

be accessed by persons within our organization, or other entities described in this

Privacy Policy, or our third-party service providers, who require such access to carry out

the purposes described in this Privacy Policy, or as otherwise permitted or required by

applicable law.

However, no data transmission over the Internet or other network can be guaranteed to

be 100% secure, and no security measures can provide absolute protection. As a result,

while we strive to protect information transmitted on or through the Site or Services, we

cannot and do not guarantee the security of any information you transmit on or through

the Site or Services, or that you otherwise provide to us, and you do so at your own risk.

 

10. Links

Our Site and Services may contain links to other websites or allow others to send you

such links. A link to a third party’s website does not mean that we endorse it or that we

are affiliated with it. We do not exercise control over third-party websites and are not

responsible for their practices. You access such third-party websites or content at your

own risk. You should always read the privacy policy of a third-party website before

providing any information to the website.

11. Children’s Privacy

The Site and Services are intended for users who are 18 years old or older. We do not

knowingly collect Personal Information from children under the age of 13. If we become

aware that we have inadvertently received Personal Information from a child under the

age of 13, we will delete such information from our records.

12. Processing in the United States

Please be aware that your Personal Information and communications may be

transferred to and maintained on servers or databases located outside your state,

province, or country. If you are located outside of the United States, please be advised

that we process and store all information in the United States. The laws in the United

States may not be as protective of your privacy as those in your location. Personal

information processed and stored in another country may be subject to disclosure or

access requests by the governments, courts or law enforcement or regulatory agencies

in that country according to its laws. By using the Site or Services, you are agreeing to

the collection, use, transfer, and disclosure of your Personal Information and

communications will be governed by the applicable laws in the United States. If you

have any questions regarding international data transfers, you may contact us using the

contact information we provide below.

To help protect against fraudulent requests for access to your personal information, we

may ask you for information to allow us to confirm that the person making the request is

you or is authorized to access your information before granting access. For example,

we may require you to verify your identity before you access your personal information.

Subject to limitations under the law, you may also withdraw your consent to our

processing of your personal information. Please note that this does not affect the

lawfulness of processing based on consent before it is withdrawal. Please note that if

you seek to withdraw consent to processing of personal data that is necessary for us to

provide you with goods or services, we may no longer be able to provide such goods or

services to you.

 

14. Privacy Policy Changes

We may change this Privacy Policy from time to time. If we decide to change this

Privacy Policy, we will inform you by posting the revised Privacy Policy on the Site.

Those changes will go into effect on the “Revised” date shown in the revised Privacy

Policy. By continuing to use the Site or Services, you are consenting to the revised

Privacy Policy.

15. Contact Us

If you have any questions or concerns, or would like to submit a complaint to us, you

may contact us at the contact information available on the Site.

Please print a copy of this privacy policy for you records and PLEASE check the Site

frequently for any changes.